Camon in the spotlight of Interzoo 2024 at Nurnberg Messe from 07 to 10 of May 2024!

All pet owners that are looking for tasty and functional treats for their cat, the can now count on a great brand new product: Camon's Actibones snacks, two new innovative snacks designed as a tasty reward snack for the feline but, at the same time, to contribute to their oral hygiene and enjoyment.

UNIQUE AND EXCLUSIVE.
There are several characteristics that make Actibones snacks an original and innovative alternative:
- Thanks to their particular shape, they support the cat's oral hygiene and, used continuously, help reduce the formation of dental plaque;
- Their composition includes some precious ingredients, selected on the basis of the specific needs of the cat:
° Taurine, an essential amino acid which interacts with the various vital processes of the body;
° Vitamin E, that performs a positive action on the immune system as well as important functions in metabolic processes;
° Brewer’s yeast and cat grass, that support the natural expulsion of hairballs.
- By assembling multiple units together, these snacks can be combined creating different shapes and becoming a tasty fun companion for the cat.

AVAILABLE IN 2 FLAVORS.
The new Actibones snacks by Camon are available in 2 flavors, with cod and chicken and with cod and salmon, both in the freshness-saving 45g pack.
The Actibones snacks are distribute in the best specialized pet shops and further enrich the choice of reward snacks and chewing products offered by Camon.

Actibones: the snack with a particular structure that helps to reduce the dental plaque buildup and, by assembling several units together, becomes a delicious entertaining companion for your cat!

Christmas is almost here and, with it, the Camon Christmas Collection is also back, a precious range of products including many new toys for our four-legged friends, nice accessories, an exclusive line designed for their comfort, as well as some snacks with the representative shapes of this period.

AT CHRISTMAS ... WE CAN HAVE FUN TOGETHER
Christmas holidays are a perfect period to play more intensely with our pets.
For this reason, Camon has renewed its line of dog toys by selecting many plush, vinyl, rope and latex items in the representative shapes of Christmas time. But cat friends will have many opportunities to have fun too with various plush toys, mice and cute fishing rods, also depicting holiday themes.

SOME ACCESSORIES THAT MAKE THE HOLIDAYS AMUSING
Camon's Christmas Collection 2022 also includes some nice accessories, designed to enhance our dog’s style in family celebrations: a Christmas bow tie, a hat and a funny decorative headband, as well as a pretty ceramic Christmas bowl, perfect for serving the favorite cat and dog food during the holidays.

COMFORT AND RELAX DURING CHRISTMAS TIME
But holidays are also a good time to rest, sharing our home spaces.
Therefore, Camon has created a wonderful new Christmas comfort line, 100% Made in Italy, which includes beds and cushions in a perfect texture to provide the home interiors with the right color.
In addition, there is also a warm and super soft blanket in two sizes and two hideaways for cats and small dogs with the typical winter patterns and colors.

THEIR CHRISTMAS TREATS
Camon 2022 Christmas Collection is completed with a great innovation: a line of delicious vegetable sweet potato snacks for dogs, available in 4 different variations in the most classic shapes of Christmas time, all Gluten-Free. These very palatable treats were designed as complementary food to complete your dog's daily diet.

Camon's 2022 Christmas Collection is available in the best pet shops.

From today the Italian and international pet industry can count on a new reference player.
The Mindful Capital Partners fund, already owner of Croci, has completed the acquisition of Camon, thus creating a new group that presents itself on the market with all the solidity and reliability of 2 leading companies in the pet sector.
Roberto Canazza, founder and CEO of Camon, will join the new team as an investor, maintaining an important role in the operations management of this new company.

Little more than two years after the entry of the Mindful Capital Partners fund, the Croci Group, the Italian company active in the pet accessories and aquarium market, completed the merger with 100% of the share capital of Camon.
Founded in 1985 by Roberto Canazza in Albaredo d'Adige (Verona), Camon is specialized in the production and distribution of high-quality products for pets, including in its catalog thousands of items, that cover all the possible needs of dogs and cats, with specific attention to the segments of snacks, functional food, complementary foods and products for their care, beauty and well-being of pets.

A SYNERGY TO FACE NEW CHALLENGES AND SCENARIOS TOGETHER.
With the conclusion of the negotiation, the new reality born today brings together 2 historic and established companies such as Camon and Croci, a Group whose synergy aims to be more than the sum of the individual entities.
Camon's entry will bring the Croci Group's turnover to a figure of around 85 million euros, with the aim that the new company can quickly reach a revenue of 100 million euros.
For Camon this collaboration represents a further step in the path of affirmation on the market to increasingly become a reference player, strengthening its presence at a national level and expanding its relevance also at a European level in the world of accessories and pet care.

THE STATEMENTS OF THE PROTAGONISTS.
Croci's consolidated structure will allow the Group to accelerate its growth path, both on the online channel and on international markets. «We are really proud to have completed the acquisition of Camon, a leading company in the sector, with a premium brand in some of the most interesting product categories, such as snacks and veterinary products», this is what Andrea Tuccio declared, managing partner of Mindful Capital Partners.
«We face this adventure with great enthusiasm, with the aim of achieving important professional goals» commented Roberto Canazza, founder and CEO of Camon while Dario Croci, CEO of Croci Group, added: «With the entry of Camon into the group we achieve the objective of absolute leadership in the Italian market and we bring further acceleration to international markets by aiming for leadership in the European one".

ALWAYS CLOSER TO ANIMAL FRIENDS AND THOSE WHO LOVE THEM.
In this new common path, Camon and Croci have the primary intention of representing, in an increasingly structural and complete way, a safe and reliable point of reference for all pet owners who wish to offer the best to their pet, sharing founding values ​​such as deep love for four-legged friends, the relentless and daily work of selecting products as well as great attention to environmental sustainability, expressed in the most different forms.
Camon and Croci: always closer to their animal friends and those who love them.